New York or Nowhere x Sapphire
New York or Nowhere holds court when it comes to its coveted, cult-following fashions and Chase Sapphire holds court when it comes providing you with premium experiences. And that’s why this makes these two the perfect match.
Kicking off a unique partnership by launching an exclusive retro-designed capsule collection, called ‘Good Sport,’ we celebrated the greatest tournament in the greatest city by serving part sport, part fashion. Acing this collaboration, we also created a film of the founders and a dedicated social campaign starring cultural insider content, the win in teaming up and how we found inspiration in the specialness of New York City.
creative director / Courtney Richardson
art director / Lindsey Evans
copywriter / Lauren Lumsden
interactive producer / Lauren Williams
client / Chase Sapphire